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The interior of the TLJ store in Seoul’s upscale Gangnam district | Photo credit: CJ Foodville

New ‘TLJ’ branding, upscale store design and high-quality pastry range is intended to better position TOUS les JOURS in South Korea’s highly competitive and premium bakery-café segment

South Korea’s TOUS les JOURS has revamped its branding and unveiled a new premium store design.

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