TOUS les JOURS hires McDonald’s exec to revive North American growth

The South Korean bakery-café chain has lost ground to Paris Baguette in the 47,200-store US branded coffee shop market

The interior of a TOUS les JOURS outlet in New York, US | Photo: TOUS les JOURS

The South Korean bakery-café chain has lost ground to Paris Baguette in the 47,200-store US branded coffee shop market

Premium South Korean bakery-café chain TOUS les JOURS has hired a long-serving McDonald’s executive to reignite its growth strategy in North America.

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