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Shipley Do-Nuts makes senior marketing hire to usher in new digital age

Chief Marketing Officer Bill Leibengood | Photo credit: Shipley Do-Nuts

The appointment of a new Chief Marketing Officer follows investments in digital loyalty, online ordering and artificial intelligence (AI) as the US bakery-café chain seeks to improve customer experience

Texas-based Shipley Do-Nuts has appointed a new Chief Marketing Officer to oversee customer engagement and advance its digital overhaul.

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