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UK’s Knoops makes long-awaited US debut

The premium drinking chocolate and coffee chain wants to make the US its largest market globally by 2032

Knoops’ Salt Lake City will officially open its doors on 21 August 2026 | Photo: Knoops

The premium drinking chocolate and coffee chain wants to make the US its largest market globally by 2032

Premium drinking chocolate and coffee chain Knoops has made its long-awaited US debut in Salt Lake City, Utah.

Founded in East Sussex, UK, by Jens Knoop in 2013, Knoops first mooted plans to launch in the US in March 2024 before confirming to World Coffee Portal that Utah would be its first location in May 2025.

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