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Starbucks wants to be at the centre of the matcha universe – new sales data shows where these green giants stand

The world’s largest coffee chain has staked its claim as the one-stop shop for matcha in the US

Starbucks Iced Matcha with Lavender and Iced Cherry Chai | Photo credit: Starbucks

The world’s largest coffee chain has staked its claim as the one-stop shop for matcha in the US

Twenty years after first introducing a matcha-style beverage to its US menu, new Starbucks sales data indicate the green siren is now matcha’s biggest global ambassador.

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