The launch will be led by Malaysian franchisee Berjaya Food, which secured licensing rights to operate the US coffee chain in Denmark, Finland and Iceland last year
Starbucks will open its first stores in Iceland in May 2025 as part of a licensing agreement with Malaysian franchisee Berjaya Food.
Try free unlimited access to World Coffee Portal for 14 days
Keep reading with your free trialAlready have an account? Sign In
