SPC Group exploring Eastern Europe opportunities for Paris Baguette

SPC Chairman Huh Jin-soo outlined plans to seek new sales channels in Eastern Europe at the recent Paris Baguette leadership conference in Prague, Czech Republic

A Paris Baguette store in Paris’ Montparnasse neighbourhood | Photo credit: SPC Group

SPC Chairman Huh Jin-soo outlined plans to seek new sales channels in Eastern Europe at the recent Paris Baguette leadership conference in Prague, Czech Republic

South Korea’s SPC Group is exploring opportunities to launch Paris Baguette in the Czech Republic as part of wider plans to broaden the reach of the bakery-café in Europe.

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