Jollibee Foods Corp outlines long-term coffee strategy

A customer using The Coffee Bean & Tea Leaf mobile ordering app | Photo credit: The Coffee Bean & Tea Leaf

The Filipino food group is seeking to accelerate franchised expansion for its Compose Coffee, The Coffee Bean & Tea Leaf and Highlands Coffee chains in 2025, with South Korea, India and Vietnam key markets for growth

Jollibee Foods Corp (JFC) is seeking to significantly ramp up franchised outlet growth across its coffee and tea businesses this year.

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