Brazil’s The Coffee planning one of its most significant international moves to date

The small-format specialty coffee group currently operates 200 stores in its home market and a further 170 internationally

Since its founding in 2018, Brazil’s The Coffee has made a name for itself across the Americas, Europe, the Middle East and East Asia with slick boutiques, minimalist design and a digital-first ecosystem.

The specialty coffee group is now planning to launch in the country that inspired its brand identity – Japan.