All rise for India’s fast-growing coffee industry

With India rapidly transforming into a major coffee-consuming nation, coffee shops, roasters and producers are primed for extraordinary growth, reports Tobias Pearce 

India is a country on the rise. In April 2023, the South Asian nation officially overtook China as the world’s most populous country and more than half of its 1.43 billion citizens are currently under the age of 30. Achieving 7.2% full-year GDP growth in 2022-23, the world’s largest democracy remains on course to be among the fastest-growing major economies in 2024. 

Making their mark on the global stage, Indian-origin CEOs now run some of the world’s most valuable and influential companies, including Microsoft’s Satya Nadella, Google’s Sundar Pichai, Novartis’ Vasant Narasimhan, and of course – Starbucks’ Laxman Narasimhan.