Bonus: The genius behind Hoffmann Industries
Today we are bringing you a very special episode, a full-length interview with enigmatic and influential entrepreneur James Hoffmann. In this conversation, James discusses his ambitions, business sensibilities, and the mindset that has helped build his remarkable career.
is world-renowned in the coffee industry. A former World Barista Champion, co-founder of Square Mile Coffee Roasters, and author of The World Atlas of Coffee, he is also a prolific YouTuber who has amassed more than 86 million views globally.
We featured James in episode #15
, which explored the careers of three distinguished coffee entrepreneurs. Listen to more of his compelling insights in this full extended interview.