Pret A Manger appoints former Elior exec to lead UK marketing push

Claire Small will be responsible for developing brand awareness around the food-to-go and coffee chain’s new value-focused menu and regional expansion

Coffee and food-to-go chain Pret A Manger has appointed Claire Small as its new UK Marketing Director.

Small joins the JAB Holding-backed business from contract catering and FM group Elior, where she most recently served as Director of Marketing & Concessions.

Her previous F&B marketing experience includes spells at global travel concession operator SSP Group, Wagamama parent company The Restaurant Group and London-based hospitality firm ETM.