Juan Valdez ramps up international expansion following strong 2023 growth

New stores in Ecuador and Turkey contributed nearly half of the Juan Valdez’s overseas outlet growth last year, which saw the Colombian operator open one new international store a week

6 February 2024

1 min read

A Juan Valdez store in Manhattan, US | Photo credit: Jim Henderson CC0 1.0 Universal

New stores in Ecuador and Turkey contributed nearly half of the Juan Valdez’s overseas outlet growth last year, which saw the Colombian operator open one new international store a week

Colombia’s Juan Valdez bolstered its international footprint by 31% in 2023, opening 51 new stores to reach 216 outlets across 18 markets.