Denmark’s Lagkagehuset appoints Morten Vedel as Chief Marketing Officer

The former 7-Eleven executive is the bakery café chain’s third senior hire this year following the appointments of CEO Joachim Knudsen and Chief Financial Officer Kennet Wienecke in January

6 June 2024

1 min read

Lagkagehuset operates 109 stores in Denmark, as well as 26 and five sites in the UK and US under the Ole & Steen brand | Photo credit: Lagkagehuset

The former 7-Eleven executive is the bakery café chain’s third senior hire this year following the appointments of CEO Joachim Knudsen and Chief Financial Officer Kennet Wienecke in January

Danish premium bakery-café chain Lagkagehuset, which trades as Ole & Steen in the UK and US, has appointed former 7-Eleven Marketing Director Morten Vedel as its new Chief Marketing Officer.