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China’s Mixue strikes multi-million-dollar Brazilian coffee deal

A Mixue outlet in Zhengzhou, China | Photo credit: Windmemories CC BY-SA 4.0

The fast-growing beverage group will also leverage its agreement with the Brazilian Trade and Investment Promotion Agency to open its first store in South America later this year 

Chinese beverage group Mixue has signed an agreement with the Brazilian Trade and Investment Promotion Agency (ApexBrasil) to purchase RMB 4bn ($556.3m) worth of coffee and fruit from Brazil over the next three to five years. 

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