NewsBrazilMixue

China’s Mixue eyes rapid expansion in Brazil after debuting in São Paulo

The move comes less than a year after the world’s largest F&B chain struck a RMB 4bn ($556.3m) supply deal with the Brazilian Trade and Investment Promotion Agency (ApexBrasil)

Photo: Mixue

The move comes less than a year after the world’s largest F&B chain struck a RMB 4bn ($556.3m) supply deal with the Brazilian Trade and Investment Promotion Agency (ApexBrasil) 

Chinese beverage group Mixue has outlined plans to open hundreds of stores and establish a strong supply chain in Brazil after debuting in South America’s most populous city.

Unlock Allegra Premium News & Insights

£29/month
Full digital access, cancel anytime.
What you get:
Curated global coffee news & independent editorial features
5THWAVE, the leading B2B coffee & hospitality magazine
Market trend data analysis powered by the latest World Coffee Portal research
In-depth interviews with CEOs, industry experts & entrepreneurs
Weekly Coffee Dose essential industry news briefing
Coffee 24/7, breaking industry news bulletins
Exclusive market infographics & data downloads
Subscribe for just £29

Already have an account? Sign In

Join 650,000+ coffee professionals worldwide.

Latest