Canada’s Kicking Horse Coffee appoints first agency of record, Lifelong Crush

The Toronto-based creative agency will support Kicking Horse Coffee in developing an enhanced brand marketing strategy to drive greater brand affinity across Canada and the US

Lavazza-owned specialty coffee roaster Kicking Horse Coffee has appointed Lifelong Crush as its first-ever Agency of Record (AOR) as it seeks to develop its brand identity across Canada and the US.