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Small-format coffee chains make a big splash in the Philippines

Pickup Coffee has opened 300 sites in the Philippines since launching in June 2022 | Photo credit: Pickup Coffee

Domestic operator Pickup Coffee and Malaysia’s ZUS Coffee are leading a group of fast-scaling coffee chains in the Southeast Asian country focusing on smaller footprint sites and on-the-go coffee

Small-format coffee chains are increasingly gaining market share in the Philippines, where both domestic and international operators have rapidly scaled over the last 18 months. 

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