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Analysis — East Asia — China

East Asia’s branded coffee shop market is booming. World Coffee Portal data shows why – and how to succeed

Project Café East Asia 2026 reveals the total East Asian branded coffee shop market grew 18.4% by outlets over the last 12 months to reach 180,268 stores, with China adding an astonishing 20,000 stores

5 min read
A coffee festival held in Dongguan, China, on 1 August 2024 | Photo: Yumi Chen/Shutterstock

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