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Starbucks appoints former SSP Group executive as UK Marketing Director

The US coffee chain is seeking to advance CEO Brian Niccol’s Back to Starbucks strategy in the UK, its largest EMEA market, with over 1,400 stores

2 min read
Vic Robertson / a Starbucks store in Camden, London, UK | Photo credits: Starbucks/Taylor Keeran

The US coffee chain is seeking to advance CEO Brian Niccol’s Back to Starbucks strategy in the UK, its largest EMEA market, with over 1,400 stores

Starbucks has appointed a new UK Marketing Director as it seeks to advance its Back to Starbucks strategy in its largest European market. 

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