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Japan’s % Arabica set for franchised European expansion in 2024

The boutique café chain has signed a master franchise agreement with Dubai-based SOHO Middle East to open stores in France, Germany, Portugal and Greece from next year

Abdelrahman Ismaik, CEO at SOHO Middle East (left) and Kenneth Shoji, Founder of % Arabica (right) | Photo credit: % Arabica

The boutique café chain has signed a master franchise agreement with Dubai-based SOHO Middle East to open stores in France, Germany, Portugal and Greece from next year

% Arabica has signed a franchise agreement with premium retail group SOHO Middle East to open stores across France, Germany, Portugal and Greece.

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