East Asia is the largest regional branded coffee shop market in the world, and it’s fast becoming the most influential. But what happens when East collides with West? Find out in 5THWAVE Issue 29.
ALSO INSIDE ISSUE 29
12 New Stores Every Day
Curious about how to open nearly 15,000 coffee shops in three years? Li Yingbo, Chief Strategy Officer at Cotti Coffee, shares a few trade secrets with 5THWAVE – and why it could only happen in China
The Debrief: Project Café East Asia 2026
The latest exclusive data and analysis from World Coffee Portal’s ground-breaking report covering 18 East Asian branded coffee shop markets
What Leading Coffee Brands Really Think About Automation
Is automation a blessing or a curse for the coffee industry? As 5THWAVE dives into this hotly contested topic, our expert panel reveal their experiences, concerns and aspirations – but will they find common ground?
Celebrating 25 Years of Caravela Coffee
Founder and CEO, Alejandro Cadena, discusses just how far specialty coffee has come, and why the fight for a fairer future is far from over
+ the latest news, interviews, industry insight, global coffee market intelligence and more...
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