5THWAVE Podcast - Forward-thinking series examining the business of progressive coffee culture

16 December 2022 | 27 mins

Episode 54: Coffee and alcohol: Two worlds combine

With the festive season well under way we thought now was the perfect time to indulge our minds in the exciting topic of coffee and alcohol and find out how these two beverages coexist seamlessly across different hospitality settings.

In conversations with Professor Jonathan Morris, Research Professor at Hertfordshire University, Michelle Cannone, Global Brand Director, Away from Home and Mattia Pastori, Brand Ambassador at Lavazza, we explore alcohol's historical connection with coffee, the synergies between the two beverages and the tradition and global influence of the Italian Caffe Bar.

Credits music: "Make Me" by Jackson Sage in collaboration with The Coffee Music Project

Guests

Jonathan Morris

Professor and Coffee Historian

Jonathan Morris is a leading academic and author on the history of coffee. Morris is Professor of Modern History at the University of Hertfordshire, a Vice President of the Royal Historical Society, and a judge of the Specialty Coffee Association's 'Best New Product' awards.

Michele Cannone

Global Brand Director Away from Home, Lavazza

Michele Cannone is the Global Brand Director Away from Home for Lavazza - an Italian heritage coffee company founded in Turin in 1895. Cannone has over 25 years’ experience in the foodservice sector and has been with Lavazza since 2013 holding roles in sales and marketing.

Mattia Pastori

Brand Ambassador, Lavazza

Mattia Pastori is a mixology expert and founder of Nonsolococktails - a consulting, education and event company for the hospitality sector. Pastor is also the global brand ambassador for Lavazza, helping to establish their coffee and cocktail programme.