8 July | 3pm to 4pm BST | Online
The Covid era accelerated a home-coffee boom and turned casual drinkers into skilled at-home baristas. Consumers have never been more educated or more invested in brewing café-quality coffee themselves and much of the industry’s recent innovation as been in the at-home. This session asks whether we’ve now reached peak ‘coffee geek’ at home, and explores what the rise of the pro-consumer means for coffee shops.
Guest panellists to be announced soon!
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Roundtable: Coffee At Home and the Rise of The Pro-Consumer is only available to Base, Premium and Platinum GCI members.
Fill out the form below to enquire about membership options. If you are a GCI member, email membership@globalcoffeeinstitute.com to reserve your space.
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