The South Korean bakery café chain plans to open more than 70 stores across Canada and the US by the end of 2023 and is targeting 1,000 North American outlets by 2030
Paris Baguette is seeking to reach 1,000 stores across North America by 2030 | Photo credit: Paris Baguette
Paris Baguette has opened its first outlet in Canada at the Yonge Sheppard Centre shopping mall in Toronto.
In a press release, the South Korean bakery-café chain said it plans to open ‘at least’ seven stores in Canada and a further 64 in the US by the end of 2023 as part of an ambitious target to reach 1,000 stores across North America by 2030.
Paris Baguette first entered the US market in 2015 and now operates 120 outlets.
Initial growth in Canada will be focused on the Greater Toronto Area of Ontario, the cities of Edmonton and Calgary in Alberta and Vancouver, British Columbia.
“The expansion of our bakery cafés into Canada marks an exciting period of growth for Paris Baguette. We can't wait to celebrate moments of joy with our guests as we establish our neighbourhood bakery cafés in Toronto and bring our vision to life throughout Canada,” said Darren Tipton, CEO, Paris Baguette North America.
Founded in South Korea in 1988, Paris Baguette operates more than 4,000 stores globally.
In January 2022 Paris Baguette America unveiled a neighbourhood-focused store format and brand revamp after identifying a gap in the market for community-led cafés.
January 2023 saw Paris Baguette America partner with Italian coffee roaster Lavazza to supply its US stores.