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Cornish Bakery targets rapid growth following ‘record highs’ of 2022

The bakery café chain opened six new outlets and posted record profit margins last year across its cafés in tourist hotspots, claiming that bakeries are now ‘the new coffee shops’ across the UK

A Cornish Bakery store in Barbican, Plymouth | Photo credit: Cornish Bakery


Cornish Bakery has reported strong trading across its 51 UK outlets during its 2021-22 financial year.

The independent bakery café chain achieved profits of £4.2m ($5m) in the 12 months ended 30 April 2022, with the company generating ‘record’ sales from its cafés in tourist hotspots and a strong recovery across its high street and factory outlet centres.

Cornish Bakery opened new stores in Devon, East Yorkshire, Lincolnshire, East Sussex and Scotland in 2022, including its 50th location in Whitby, Yorkshire.  

The company is set to open six new outlets in Cornwall, Derbyshire, Kent, Gloucestershire, North Yorkshire and Suffolk in the first half of 2023.   

The bakery café chain said 2022 marked its first full year of operations since commencing a
rebrand, which was led by Cornwall-based A-Side Design and included a new logo and branding, a revamped website and a full 'high end' refurbishment of eight outlets.

Reporting on its strong performance last year, Cornish Bakery also cited its partnership and presence at the 2022 Commonwealth Games at the NEC, Birmingham, where the company operates five outlets. 

“'Aim higher' is one of Cornish Bakery’s core values, and we just keep going higher and higher. Winning beautifully is very important to us and I draw great satisfaction seeing many happy teams and customers. Bakery is without a doubt now the new coffee shop and I’m delighted that Cornish Bakery is raising the quality bar across the sector,” said Stephen Grocutt, Founder, Cornish Bakery. 

Food-focused operators comprise 42% of the 9,800-strong total UK branded coffee shop market.

World Coffee Portal research forecasts the competitive food-focused market, led by Greggs, Pret A Manger, Krispy Kreme and Gails, increasing at a faster growth rate than the coffee-focused segment over the next five years, exceeding 5,000 stores by 2028.

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