| Switzerland

Hemro Group rebrands corporate identity for new era of growth

Following a year of key developments, including the unveiling of a new Milan production facility and an upcoming headquarters relocation, Hemro Group has revealed a new corporate identity

Hemro Group operates the Mahlkönig, Ditting, Anfim and HeyCafé coffee brands | Photo credit: Hemro Group


 

Switzerland-based Hemro Group has rebranded its corporate identity as it embarks on a new era of growth for its four coffee grinder brands. 
 

The new corporate identity features a new modern and light logo, a fresh colour scheme, and contemporary typography. 


Hemro Group, which owns the Mahlkönig, Ditting, Anfim and HeyCafé  brands, said 2022 has been a year of development for the company. 


As well as expanding several production sites and offices, Hemro Group opened a new state-of-the-art Anfim coffee grinding production facility in Milan in May 2022 and launched its first US office in Seattle. 


The company also plans to relocate its Zurich headquarters to a new site this month, which will feature in-house Hemro Academy training facilities. 


Despite a challenging economic climate in Europe, Hemro Group said the new ‘look and feel’ of the company’s identity is a ‘visible sign’ the company is ‘entering a new era’. 


“Hemro growth is driven by evolution – our new corporate identity reflects that products and technologies have reached the next level today and continue shaping the future,” said Marcel Lehmann, CEO, Hemro Group.  


The Swiss group of companies achieved strong growth in all business areas last year, where group sales increased by over 50% compared to the previous year. 


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