The Hague-based Tango's new unstaffed petrol station kiosk offers travellers on-the-go coffee from Pelican Rouge Coffee Roasters and could be rolled-out across its petrol station network soon
go shop by Tango is the Dutch automated petrol station operator's first coffee and food offer | Photo credit: Tango
Dutch petrol station operator Tango has launched its first ‘go shop by Tango’ kiosk at one its unstaffed petrol station sites in The Hague, the Netherlands.
According to Tango, the new site is its first location in the Netherlands where consumers can buy food, coffee, and other beverages on-the-go.
Tango launched its first unmanned petrol station in the Netherlands in 2000 and now operates approximately 200 sites across the country.
The 'go shop by Tango’ kiosk features Selecta’s Foodies Grab & Go Smart Fridges, offering energy drinks, sandwiches and confectionery. The kiosk also features Pelican Rouge Coffee Roasters self-serve coffee machines.
The units open once a customer presents their payment card, after which they can choose items before payment is processed automatically.
A second unmanned ‘go shop by Tango’ is set to open in the coming weeks at the Tango petrol station in Schiedam, the Netherlands.
The pandemic caused a shift in consumer attitudes towards on-the-go and self-serve coffee formats, with the preference for convenience-focused platforms sustaining beyond the easing of trading restrictions.
Alongside Selecta, UK-based Pret A Manger and SOHO Coffee Co. have both invested in on-the-go and self-serve sites, while in the Netherlands 46% of consumers surveyed by World Coffee Portal in 2022 were in favour of convenience-focused coffee formats, such as drive-thru.
In June 2022, travel hub foodservice company HMSHost International launched a new hot beverage subscription through its Broodzaak café chain at 18 railway station locations across the Netherlands. The company said Broodzaak was the first coffee chain in the Netherlands to introduce the monthly on-the-go coffee subscription.