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Costa Coffee appoints Philippe Schaillee as new CEO

Schaillee joins Costa Coffee from French appliance manufacturer Groupe SEB and will be tasked with expanding Europe’s largest coffee chain across the UK and its more than 40 international markets

Schaillee joins Costa Coffee from French small appliance manufacturer Groupe SEB | Photo credit: Costa Coffee


Costa Coffee has announced Philippe Schaillee as its new CEO, effective from 10 April 2023. 

Schaillee joins the Coca-Cola-managed coffee chain from French small appliance manufacturer Groupe SEB, where he has served as Executive Vice President in charge of Products and Innovation since April 2021. 

Prior to joining Groupe SEB, Schaillee was General Manager for Jacobs Douwe Egberts (JDE) Group across Belgium, Luxembourg and France. 

Schaillee will be based at Costa Coffee’s headquarters in London and report to Evguenia Stoichkova, President of Coca-Cola’s Global Ventures division. 

“Philippe is an outstanding leader who comes to Costa with a deep background in business and a passion for building great brands. We look forward to working with Philippe to expand on the plans we have developed to grow Costa, both in its home country of England and beyond,” said Stoichkova. 

Costa Coffee currently operates 2,700 stores across the UK, as well as more than 1,100 across over 40 countries. 

Schaillee succeeds Jill McDonald who stepped down as Costa Coffee CEO at the end of July 2022 to join US fast-food chain McDonald’s as Executive Vice President and President of International Operated Markets.  

In July 2022 Costa Coffee appointed Shakir Moin as Interim CEO. Moin had served as Chief Operating Officer for Costa Coffee in the US until his interim role but has now returned to Coca-Cola as Chief Marketing Officer for North America.   

In February 2023, Coca-Cola cited Costa Coffee's post-pandemic recovery in the UK as a key contributor to its 2022 revenues. Atlanta-based Coca-Cola, which acquired Costa Coffee for £3.9bn ($5.4bn) in 2018, reported full-year 2022 revenue growth of 11% to reach $43bn. 

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