The UK-based coffee chain will build on its franchise partnership with Lagardére Travel Retail to open its first store in Austria at Vienna Airport
Costa Coffee is strengthening its relationship with France’s Lagardére Travel Retail in Europe | Photo credit: Costa Coffee
Costa coffee is set to open its first store in Austria in early 2023 with an outlet at Vienna Airport operated by Lagardére Travel Retail.
Costa Coffee already has a presence in Austria, where its branded products, including packaged coffee and pods, have been distributed by Coca-Cola HBC since late 2020.
With its first coffee shop in Austria, Costa Coffee is strengthening its relationship with France’s Lagardére Travel Retail in Europe, which acquired the franchise rights for the UK-based coffee chain’s 145 stores across Poland and Latvia in November 2021.
Lagardère also operates around 60 Costa Coffee cafés and 60 Costa Express vending machines in the Czech Republic via a franchise partnership formed in 2008.
“Together with our longstanding airport partners Lagardére Travel Retail and Rewe Group, we are expanding our brand offering up until the spring of 2023 for travellers. With Billa Corso, Burger King, Costa Coffee and Relay, we are offering something catering to every taste, from an Austrian premium supermarket to international restaurants and shops with top brands,” said Julian Jäger, Joint CEO and COO, Vienna Airport.
World Coffee Portal research projects the Austrian branded coffee shop market will exceed 960 outlets by 2027. The market is currently led by Australian chain McCafé, which has 200 stores.