Project Tea Out-Of-Home UK 2018

Project Tea Out-of-Home UK 2018 is Allegra World Coffee Portal's definitive study on the challenging tea out of home market.

The report helps industry stakeholders and investors understand the importance of tea to a varied menu in coffee shops and establish a business strategy.

Project Tea UK identifies the growth and size of the tea market within the branded coffee shop market. Current data and over 20 years of insight in major international coffee shop markets make this the most detailed and comprehensive report to date.

 

 

Key Areas Covered

  • Market size and growth projections for the total UK tea out-of-home market
  • Key category developments within major branded coffee shop and tea room chains
  • Profile and growth plans of key branded coffee shop and tea room players
  • Key success factors, drivers and inhibitors of growth for operators
  • Comparison of tea beverage prices across the market
  • In-depth consumer analysis of consumption, preferences, spend, perceptions, attitudes, and brand awareness
  • Differences between customer demographics, including age, gender, and location
 

Methodology:

  • In-depth interviews with industry leaders, including CEOs and Managing Directors of the major coffee chains, key suppliers, industry associations and other industry participants
  • Over 2,000 online surveys with UK consumers, all recruited from Allegra Insights independent consumer panel
  • Desk research including trade press, company financials and online data sources
  • Focus on the major branded coffee shop chains including: Costa Coffee, Starbucks Coffee Company, Caffè Nero, and major branded tea room chains including: Betty’s Tea Rooms and Yumchaa

Project Tea Out-of-Home UK 2018 is now available for purchase.

For more information and pricing, please call +44(0)20 7691 8800  or click here.


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