The Global Research Overview 2021 is Allegra World Coffee Portal’s inaugural assessment of the coffee chain market from a worldwide perspective.
Benefiting from Allegra’s 20+ years of in-depth research and knowledge of national coffee shop markets, the report helps industry stakeholders and investors understand the opportunities and challenges within this segment.
The report builds on the data collated through Allegra World Coffee Portal Research across the last 12 months, to fully assess where and why brands are succeeding or failing, how industry leaders approaches differ by market, and the changes between consumer views, preferences and expectations cross the surveyed nations.
The Global Research Overview 2021 will help position your organisations approach in the context of a multifaceted, diverse and ever changing global coffee shop market.
Global Research Overview 2021 © Allegra WCP
Published 14th June 2021
- Interpreting industry insight from across the UK, USA, Canada, France, Germany, Scandinavia and China; the result of over 600 consultations with industry insiders, decision makers and key staff, including over 200 in-depth interviews
- Analysis and comparison of consumer survey data across the UK, USA, Canada, France, Germany, Scandinavia and China, conducted via the Allegra Insights online survey platform and featuring responses from over 53,700 coffee shop users
For more information, contact the Allegra team HERE.
- Focus on the key players, big achievers, ones to watch and operators enduring tough trading across the UK, US, Canada, Europe, China and South Korea