| Sweden

Löfbergs opens new roastery to meet increased whole bean coffee demand

Swedish coffee brand and café chain inaugurates new state-of-the art roastery to support production at its existing roastery in Karlstad

Löfbergs' new roastery in Karlstad, Sweden, will produce 10,000 tons of coffee every year | Photo credit: The Löfbergs group

Swedish ethical coffee brand Löfbergs has opened its second roastery in Karlstad, Sweden. The new facility will specialise in whole bean coffee production and will add capacity to its existing roastery specialising in ground coffee. According to Löfbergs, the new roastery, which took two years to build, can produce 10,000 tons of coffee every year and was built to meet increased market demand for whole bean coffee.
“We have invested SEK 200m ($233.7m), which is the largest investment in the history of the company. It is certainly a milestone, and it is very special for us have the inauguration 115 years to the day after my great-grandfather founded Löfbergs,” says Kathrine Löfberg, chair of the board of Löfbergs.
“It gives us unique possibilities to meet our customers’ needs. It is an investment in the future that strengthens us in Sweden as well as internationally and that reflects our ambition to continue to grow and to be a reliable and leading business partner, employer and social actor for a long time to come”, says Fredrik Nilsson, acting CEO of Löfbergs.
Founded in Sweden in 1906, The Löfbergs Group represents the Löfbergs, Peter Larsen Kaffe, Percol, Green Cup, Kobbs and SuperBonobo brands across 10 markets in Europe and Canada. Reporting a pre-pandemic turnover of SEK 1.6bn ($190.8m), the brand also lays claim to being the world's largest purchasers of organic and Fairtrade-labeled coffee.
In October 2020, Löfbergs announced it would become the exclusive coffee supplier to 138-strong Swedish café chain Wayne’s Coffee.

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