Bacha Coffee’s store at the Suria KLCC shopping centre in Kuala Lumpur, which opened in September | Photo credit: V3 Gourmet

Moroccan heritage coffee brand Bacha Coffee is set to enter Indonesia with an outlet at Jakarta’s Plaza Senayan shopping centre. 
 

Indonesia is Bacha Coffee’s eighth market globally and fourth in East Asia, where it currently operates nine stores in Singapore alongside single sites in Hong Kong and Malaysia. 

Further outlet growth in East Asia is also expected across the next 12 months. In August 2023, Bacha Coffee CEO Taha Bouqdib said the brand was exploring further expansion into the Greater Bay Area (GBA) – which comprises nine cities from China’s Guangdong province, including Guangzhou and Shenzhen, as well as the special administrative regions of Hong Kong and Macau.  

Founded in Marrakech in 1910, the original Bacha Coffee café was located in Dar el Bacha palace and was renowned for its prominent clientele, which included US President Franklin Roosevelt and UK Prime Minister Winston Churchill. V3 Gourmet reopened Bacha Coffee’s Dar el Bacha store in November 2023 following renovation. 

Bacha Coffee also operates single sites in France, Kuwait and Qatar.